Business-to-business marketing: Organizational buying behaviour, relationships and networks

Peter W. Turnbull^*, Sheena Leek

^*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceeding › Chapter

3 Citations (Scopus)

ASJC Scopus subject areas

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title = "Business-to-business marketing: Organizational buying behaviour, relationships and networks",

author = "Turnbull, {Peter W.} and Sheena Leek",

year = "2012",

month = may,

day = "4",

language = "English",

isbn = "9780750655361",

pages = "142--170",

booktitle = "The Marketing Book",

publisher = "Taylor and Francis",

}

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T2 - Organizational buying behaviour, relationships and networks

AU - Turnbull, Peter W.

AU - Leek, Sheena

PY - 2012/5/4

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M3 - Chapter

AN - SCOPUS:85071776487

SN - 9780750655361

SP - 142

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BT - The Marketing Book

PB - Taylor and Francis

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