The Chatbot Revolution: Companies and Consumers in a New Digital Age

Ahmed Shaalan, Marwa E. Tourky, Khaled Ibrahim

Research output: Chapter in Book/Report/Conference proceedingChapter (peer-reviewed)peer-review

Original languageEnglish
Title of host publicationThe SAGE Handbook of Digital Marketing
EditorsAnnmarie Hanlon, Tracy L. Tuten
PublisherSAGE Publications
Chapter21
ISBN (Electronic)9781529786460
ISBN (Print)9781529743791
Publication statusPublished - Aug 2022

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